
Leslie Finical Halleck
Leslie Finical Halleck owns Halleck Horticultural, LLC, through which she provides horticultural content marketing, social media management and strategy consulting for green industry businesses. Leslie is a Certified Professional Horticulturist (CPH) via ASHS, with more than 20 years of industry experience. Her previous positions include General Manager for IGC North Haven Gardens in Dallas, TX and Director of Horticulture Research at The Dallas Arboretum. www.lesliehalleck.com
Recent Articles
Be in control of your marketing strategy
Turn the growing interest in specialty-clean greens into a tool to help boost profits.
Pollination powerhouses
Ramp up your greenhouse pollination with bumblebees.
Pepper trends... the need for heat is growing
Consumers are increasingly demanding hot peppers. Turn up the heat with these new varieties and production ideas.
Mexican sour gherkin: Big profits can come in tiny packages
The newest cucumber trends include tasty new treats with unique names and a number of uses.
Superfoods power up
2015 promises to be a blockbuster year for this bevy of superfoods.
A flair for flowers
Growers have new opportunities to market nontraditional crops to their local community of floral designers who are looking for unique, seasonal and quality plants for their creations.
Paint the whole picture
Fully communicate the benefits and value of your product with creative marketing.