Sierra Allen

Sierra Allen

Assistant Editor

Produce promotion

Sara Hagen, president of the food branding agency Foodmix, shares ways to market produce and maintain company brand.

Savor the flavor

Bowery Farming’s flavor-emphasizing marketing strategy boosts its sales and consumer retention.

Populating pollinators

Learn how you can help pollinators during this year’s National Pollinator Week, June 22-28, and onward.

A look at lighting

How does supplemental lighting increase plant quality? Two professors from Michigan State University share their expertise on lighting, propagation and more.

A nutritional guide to hydroponics

In an installment of UConn’s “A Week in Hydroponics Webinar Series,” Chris Currey explained the basic components of nutrient programs to grow hydroponic leafy greens.

Creative ways to combat labor issues

Finding labor is a common challenge for most companies. Here are some unique ways to tackle it while helping others too.

Going green

Build a sustainable horticulture business with tips from Kathy Fediw.

From forgettable to memorable

Learn how to create a message that consumers will love and understand.

Emailing with a purpose

Try one of these 11 email campaigns to increase profits and consumer activity.