UP Vertical Farms, a indoor grower of local leafy greens located in Pitt Meadows, British Columbus, has announced the launch of its new top seal pack in collaboration with its sales and marketing partner Oppy.
This packaging, the release states, "aims to better meet the evolving needs of the market, combining sustainability, freshness and an enhanced eating experience."
“We are proud to introduce this new line that not only better protects our products but reflects our commitment to providing baby leafy greens that consumers can enjoy with confidence,” said CEO Bahram Rashti, who founded UP Vertical Farms alongside brother and Executive Chairman Shahram Rashti. “The updated design prominently features our commitment to sustainability, local sourcing and feeding the region. We want shoppers to know that our greens are Canadian, aligning with their values of supporting homegrown products.”
“We’re thrilled to be partnered with the Rashti duo, not only because they are passionate growers, but are servicing the needs of our industry and retail partners," said Oppy’s Category Director of Greenhouse Kevin Batt said. "As climate change continues to affect us, UP Vertical Farms addresses food security issues in Canada and beyond its border, delivering a commercial scale solution that helps limit our country’s dependence on imported greens into the provinces it supplies.”
The peel-and-reseal feature "allows consumers to enjoy a consistently fresh product every time they open the pack, extending its shelf life."
UP Vertical Farms continues to expand its operations into the new year, with an exciting new line of products that will further serve current market trendsLatest from Produce Grower
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