Pure Flavor begins construction on new facility in Leamington

According to a press release, Pure Flavor has begun construction of a new 40-acre (16 ha.) high-tech, fully lit facility as well as a new 210,000 sq ft centralized packhouse Distribution Center on the same site. Half of the new greenhouse facility (20 acres) will be dedicated to supporting company’s organic programs. The expansion is taking place in Leamington.

“Our year over year growth has prompted us to rapidly increase our acreage & distribution network to meet the needs of both our retail & foodservice customers”, said Jamie Moracci, president.  Pure Flavor currently has 11 products in its organic line. 

“The investments we are making in our infrastructure will ensure we are well positioned to continue supporting our strategic plan of not only expanding our sales reach but increasing operational efficiencies," Moracci said. "Once completed in late Fall 2022, the new centralized pack house Distribution Center will support the entire campus of Phase 1-4 that covers 115 acres of lit greenhouse vegetable production that will be growing year-round." 

“It’s clear that consumers recognize the value of a high-quality organic product grown in a controlled environment,” said Tiffany Sabelli, director of sales. “With Pure Flavor greenhouse-grown organics, consumers can have peace of mind knowing exactly how their food is grown while also enjoying consistent quality and amazing flavor.” 

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Digital marketing can feel overwhelming when you’re working with a limited budget. Websites, SEO, social media, and paid ads can quickly add up, but you don’t need to do everything to see results. By focusing on cost-effective strategies, you can still make a big impact without overspending.

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